Social Media Seminar 2009: Workshops

Social Media Seminar Main Page | Workshops

Do you wonder why we ask about your interests when you sign up for this seminar? While the morning lessons and talk deal with generalities and motivations, the afternoon sessions will help you learn how to use social media tools for your specific interest(s). Although the ethics, practices and goals for social media use are the same across the board, we want to help you learn some tips and tricks for using social media in specific circumstances.

For instance, if you’re involved with a non-profit group you can join a group led by Jennifer Mills (see below) to learn more about how to use Twitter or Facebook or other applications to connect with members and to gain new volunteers. If you want to learn more about iReporting or blogging, Linda Goin will help you learn how to apply social media tools for this venue. The groups, listed below, can help you decide where you want to focus.

You won’t be “stuck” in these groups during the afternoon sessions, as you can move to another group following the afternoon break. However, to keep the groups at a manageable size so you get the most from the instructors, we ask that you let us know if you have one or two interests from the following list:

• Business owners can learn how to communicate with customers efficiently and build a business quickly, both locally and internationally if needed.
• Educators can learn how to build an efficient network with students as well as with other faculty members in higher education.
• Politicians can learn how to connect with their constituents.
• Religious leaders can learn how to build rapport with their congregations.
• Non-profit organizations organizations can learn how ’cause marketing’ can build donations and gain new volunteers.
• Residents and employees can learn how to stay on top of events and news at work and in the community to become more involved with local activities.
• iReporters or bloggers can learn how to share news and information about events with local communities through social networking.

Instructors

The following folks will be leading groups discussions and question-and-answer sessions during Saturday afternoon on March 7, 2009. Expect more social media “gurus” to join us as well. You will be notified about your instructor on Saturday morning during registration (8:30am):

• Joe Gerstandt: Joe will stay with us after his talk to answer your questions. Learn more about Joe.
• Jennifer Mills: Jennifer also will stay with us during the afternoon workshops. Learn more about Jennifer.
• Jason Fowler: Jason is the founder of Wisely Woven {Creative Media} (www.wiselywoven.com). Located in Bedford, Virginia, Jason empowers values-driven business, sustainable innovators, and other social revolutionaries through progressive marketing, illustration, advertising campaigns, identity systems, graphic and Web design and much more. Wisely Woven currently is developing a flagship project called Sustainable Traditions (www.sustainabletraditions.com). A community experiment, blogazine, business network, print publication and yearly festival, Sustainable Traditions explores social justice, sustainability, and intentional living in the context of radical Christian faith.
• Copeland Casati: Copeland founded copeland casati media (www.copelandcasati.com) in 1999. For over a decade, copeland casati media, C3, has been an advertising, Web and social media agency in Richmond, Virginia. Working late, she needed a break from Web projects, so she began her research and development of green building, modern house kits, modern design and sustainability. The results of this latter project is online at Green Modern Kits (www.greenmodernkits.com). Copeland’s expertise is in ethical advertising, marketing, social media, Web site development and much more.
• Linda Goin: Linda earned thirteen Colorado Press Association awards before she entered college full time to finish her degree at age 46. She now has her undergraduate degree in visual communications and a master’s degree in American history. She currently is the author of several regular columns on personal finance and she’s written several eBooks on graphic design. She also publishes Appomattox News and other Web blogs for herself and for her clients.
  

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